Personalised Logo for Your Company

One of the most important things for any company is the ability to look professional at all times. This extends right down to the appearance of the mail they send out to their clients and customers.

The good news is, professionalism is easier to achieve when you use a franking machine to complete your mail. A franking machine allows you to add a business logo to your outgoing mail, ensuring your envelopes are instantly recognised and help to promote your business in a positive manner too.

Where does the logo appear?

The logo will traditionally appear to the left of the franking marks that are printed onto the envelope. Depending on the machine you get, you should have several options available to you when it comes to adding a personalised logo onto your envelopes.

The first option is to have the logo on its own. This is a good idea if you have a recognisable logo that incorporates your business name rather than just a logo on its own. The second option is to go for your logo followed by your return address. This is good because if your mail isn’t delivered for any reason, it should find its way back to you easily enough. The final option is to add your logo and some text underneath it. Many businesses choose to add their web address so people can find them online. If you chose this idea you could present your professional logo as well as directing traffic to your website.

Why is it a good idea to have a professional logo for your business?

Logos can be highly recognisable. Think of some of the most famous businesses in the world – their logos don’t always contain their business name but you probably recognise them anyway.

While your business may not be as famous as others you see in everyday life, it can still benefit from having a personalised logo on your mail. This is something everyone will see, and it will be noticed by every client who receives mail from you. It gives you a professional and personalised look that is well worth having.

So if you want to establish your business in a more dynamic way, this is the way to do it. Personalise your mail now by choosing an appropriate franking machine and making sure you stamp your personalised logo on every piece of mail you send out.

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